You betcha! :)
In fact, Acme created a special style of "Maverick" boots and our boys got the ads all to themselves ("Adios", other Warner Bros. cowboys).
Maverick boots weren't advertised only as Christmas gifts; they were also touted as back-to-school footwear (and look, you got a free autographed picture of Bart and Bret with your purchase!):
The ad copy proclaims, "Give your little Maverick star billing...in boots named for the exciting Maverick show on ABC television!"
"The Official Warner Brothers Television Maverick Acme Boot" was for "Boys and Girls" and it featured..."Acme's all new Maverick outside leather pull-strap. Beautiful underlay top pattern on a stovepipe top with striking contrasting stitching..."
As Christmas 1959 approached, even Pappy Maverick got into the Acme advertising act when he was quoted by Bret:
This ad, from Corpus Christi, Texas, urged: "Bring in your young Texan and get him fitted now. We promise to get the word to Santa. Christmas morning his eyes will outshine the stars on the tree! Cowgirls like Acme Boots, too!"
Never fear, Bart also appeared in the 1959 Christmas ads:
"Sure...they want BOOTS", this ad begins. "Santa's cobblers have been busy all year fashioning these ACME BOOTS for your little 'Maverick'. See their eyes sparkle with real delight when they put on these boots the Stars wear. A traditional favorite with children."
Stay tuned as we continue the boot-scootin' boogie towards Christmas in TDS! :)
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